Sunday, March 21, 2010

Concurrent Engineering

Concurrent engineering is a business strategy which replaces the traditional product development process with one in which tasks are done in parallel and there is an early consideration for every aspect of a product's development process. This strategy focuses on the optimization and distribution of a firm's resources in t he design and development process to ensure effective and efficient product development process.
Need for Concurrent Engineering
In today's business world, corporations must be able to react to the changing market needs rapidly, effectively, and responsively. They must be able to reduce their time to market and adapt to the changing environments. Decisions must be made quickly and they must be done right the first time out. Corporations can no longer waits time repeating tasks, thereby prolonging the time it takes to bring new products to market. Therefore, concurrent engineering has emerged as way of bringing rapid solutions to product design and development process.
Concurrent engineering is indisputably the wave of the future for new product development for all companies regardless of their size, sophistication, or product portfolio. In order to be competitive, corporations must alter their product and process development cycle to be able to complete diverse tasks concurrently. This new process will benefit the company, although it will require a large amount of refinement in its implementation. This is because, concurrent engineering is a process that must be reviewed and adjusted for continuous improvements of engineering and business operations.
The Concurrent Engineering Approach
Concurrent engineering is a business strategy which replaces the traditional product developm ent process with one in which tasks are done in parallel and there is an early consideration for ever y aspect of a product's development process. This strategy focuses on the optimization and distribut ion of a firm's resources in the design and development process to ensure an effective and efficient product development process. It mandates major changes within the organizations and firms that use i t, due to the people and process integration requirements. Collaboration is a must for individuals, groups, departments, and separate organizations within the firm. Therefore, it cannot be applied at leisure. A firm must be dedicated to the long term implementation, appraisal, and continuous revisi on of a concurrent engineering process.
Strategic Plan of Concurrent Engineering
Concurrent engineering is recognized as a strategic weapon that businesses must use for effec tive and efficient product development. It is not a trivial task, but a complex strategic plan that demands full corporate commitment, therefore strong leadership and teamwork go hand and hand with suc cessful concurrent engineering programs.

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